Our Purpose

A Purposeful Alternative

Since 2017, we've been creating a purposeful and premium quality alternative to fast fashion, promoting the idea of thoughtful consumption by offering a sustainable, affordable year-round collection of permanent wardrobe staples. We produce clothes for those who value quality and craftsmanship when investing in a product, but also the values that are intrinsically linked to the garments we love and wear every day.

We're a small independent British company committed to ethical and sustainable practices, continually re-evaluating and refining every product we make, and we do this passionately building trusting relationships along the way. This is "Our Version".

ourver [our version]

OURVER (pronounced ‘our-ver’) is a (/ˌpɔːrtmænˈtoʊ/) or portmanteau word a linguistic blend of words, in which parts of multiple words or their sounds are combined into a new word, as in smog, coined by blending smoke and fog, or ourver, from our and version.